“To engage in the highest ideals of developing building projects that will enhance the architectural skyline of Bacolod City and elsewhere in Negros Occidental, contribute to the betterment of the economic and cultural lives of its citizens through business ventures that are bold, creative, and lasting for generations to partake and enjoy.”
This is the vision statement of Marosvill Development Corporation, the developer of Belle Arte Residential Condominiums; the same ideals that the shareholders learned from their patriarch grandfather, Generoso M. Villanueva.
Composed of the heirs of Don Gener (as he was known) from his sons Mario and Oscar, Marosvill Development Corporation engages in real estate property development and other related businesses that will fulfill their vision statement. Marosvill shareholders are actively seeking projects that are bold, creative and have lasting legacy for future generations, following in the footsteps of their grandfather who created iconic property developments such as Daku Balay--the largest private art deco residence in the country, built in 1936-- and Sta. Fe Resort--the city's first recreational resort that was open to the public in 1954.
Marosvill Development Corporation has a history rooted in the island’s sugar industry. The principals and shareholders have over fifty years of corporate experience in operating plantations and other agri-based businesses, real estate properties, including Sta. Fe Resort, as well as having served as board members of commercial and financial institutions, and several major banks.
Board of Directors and officers are: Eduardo R. Villanueva, Chairman; Maria Lilia V. Villanueva, President and COO; Generoso V. Villanueva, Treasurer; Mario R. Villanueva, Jr., Corporate Secretary, Teodoro R. Villanueva, Director-Finance; Ana Maria Isabel V. Salacata, MD, Director.